4 Tips To Building An SEO Foundation For A New Website
So you bought a domain and paid for some hosting plans. You invested some time into creating content for your website, but no one is visiting it. Why?
If you haven’t established a good SEO foundation for your website, you’re most likely invisible to your target audience.
It is best to optimize your website and build a strong SEO foundation starting from day one to increase your site’s organic traffic.
For most blogs, SEO traffic is about 70 to 80 percent of the total website traffic. As such, it is essential that you prioritize SEO before content marketing.
If you don’t know where to start, it’s your lucky day! Look no further than this blog post. We have here tips and steps to building an SEO foundation for a new website.
Narrow Down Your Niche
First things first, what you need to do is think about your target audience. Who are your readers?
Narrow this down and find your niche. In doing so, you can quickly optimize your website and cater to your target audience's needs.
Here’s a list of questions that you should ask yourself before finding your niche.
- Who are your target audience and customers? What are they interested in?
- How do your target customers spend their money?
- What keywords are they typing into search engines?
- Are they online during certain times of the day or always online?
- What questions do they have?
- Which one do they like the most - videos, memes or articles?
- What information do they usually look for?
- Who are they following?
As an online entrepreneur with a new online brand, you have to find out what can make you stand out from your competition?
When you know who are your potential customers, you’ll quickly go popular. Find out your niche and be the best at it. It is better than being great at everything.
Prioritize Optimizing Your Site for Mobile Users
People nowadays have more mobile phones than laptops. Most people online are using their mobile phones. As much as 60 percent of searches are from mobile devices.
As such, it is essential to create mobile versions before the desktop versions. When it comes to ranking, mobile web pages are more important. You should learn and be updated with mobile SEO and optimize your website for mobile.
Make Sure Your Website Loads Fast
Speed, nowadays, is everything. Around 40 percent of visitors will leave your site if it loads for more than 3 seconds. The 80 percent of these visitors will not even return.
If you have a slow website, find some time to improve its speed. Here’s what you can do.
- Compress all images.
- Use browser cache.
- Use a CDN.
Plan Your Content
Schedule your content and ensure it is aligned to the objectives of your business. Avoid any writer’s block with a long-term plan so you will always have ideas on what you should write.
Aside from that, it will also help you publish contents that are of high quality. Your website will thank you for this in the long run.