Berlin By Food is a boutique food & culture initiative that offers people guided tours highlighting the city’s foodscape. This is reflected in its minimally designed website, where typography colours and visual language relate to earthy tones of the Berlin streets.
The website’s text is set in Metric (Klim Type Foundry), a typeface inspired by Berlin street sign typography. The logo as well as the lined-white-box visual language also refer to street signage and wayfinding. Intertwined in this is a colourful set of watercolour illustration as well as rich photography, highlighting the diverse ingredients found in Berlin, originating from different cultures, from east to west.
The website is built with Kirby CMS, jQuery for interactions and flexboxgrid2.