Whether you’re a die hard gamer or casual player, Ironside Computers offers a line of flexible, pre-configured and ground-up customizable PCs. Aiming to inspire and replicate the gaming culture we utilized videos, illustrations and micro-interactions to create an e-commerce experience unlike any other in their space. With a site experience full of motion and video, the navigation was no exception. By utilizing an off canvas menu we were able to provide a visual of the product prior to the user loading a new page. Making it easier for the user to find exactly what they’re looking for.